As part of his interview at the WSJD Live conference on Monday, Apple's Tim Cook said he anticipates Apple Watch users are likely going to need to charge the device daily because they will use it so much.
In discussing the upcoming smartwatch device, Cook was expectedly tight-lipped about specifications, but did tell Wall Street Journal managing editor Gerry Baker that he believes Apple Watch will last about a day.
"You're going to wind up charging it daily," Cook said.
The comments are in line with previous estimates, as well as Cook's own predictions from the Apple Watch unveiling in September. Aside from daily charging, the executive declined to discuss exact specifications, availability or price.
Baker did ask about Apple TV, with Cook saying Apple has big plans for the television market, which he calls a "time capsule."
"We're living in the 1970s," Cook said about the current TV user experience. "There's a lot to be done in this area. What we'll do I won't be so clear."
The Apple chief lauded HBO's recent decision to break off a standalone streaming service, but would not elaborate on Apple's future plans for the living room. The Cupertino tech giant has long been rumored to be working on a new Apple TV set-top streamer with deep cable television integration, but negotiations with major providers reportedly stalled. Some believe the new hardware will feature motion control capabilities derived from Apple's PrimeSense acquisition.