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Mac testing site BareFeats founder Robert Arthur Morgan dies, aged 77

Robert Arthur Morgan (source: BeatFeats)

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Longstanding Mac expert and self-professed "mad scientist" creator of the BareFeats website, Robert Arthur Morgan has died at home in Portland, Oregon.

Also calling himself Rob-ART, Morgan tested Mac hardware and wrote about his results on BareFeats from 1995 to early 2022. Everything he wrote on the site was based on direct test results conducted by him in his own specially-created test lab.

Morgan said on the site that he began the work because he "became frustrated with the performance bottlenecks of the Mac in the mid-nineties." He said that "Mac publications [of the time] tip-toed around the issues or made meaningless comparisons."

Consequently, he created his lab, tested Macs and peripherals, then posted detailed results. Unlike most reviewers, Morgan typically wrote little analysis, and instead relied almost exclusively on presenting results for readers to derive what they needed.

BareFeats test articles would contain graphs and results of every conceivable test. That degree of detail would then usually be followed by an extremely brief one- or two-sentence interpretation under the heading "What Did We Learn?"

The last hardware Morgan tested was the OWC Accelsior 8M2 PCIe NVME M.2 SSD solution in January 2022.

According to his obituary on the BareFeats site, his intention was always "unfailing fairness," and the goal was to "make Apple computers run faster and meet the designing needs of... users worldwide."

Robert Arthur Morgan was born in 1944, in Puunene, Maui, and died on March 12, 2022, in Portland, Oregon. He is survived by his wife, Betty Morgan, brother Harry Morgan, sister Clarissa Trammell, plus children and grandchildren.



10 Comments

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rob53 13 Years · 3316 comments

Sad day. I watched his website practically from the start but haven’t talked to him about product speeds since I retired almost 10 years ago. Rob was the go to guy before benchmarking software came out. He gave real world tests on real equipment. 


Condolences to his family. 

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wrbluepearl 8 Years · 42 comments

The barefeats website informed every Mac purchase I've made for the past twenty years.  I just noticed the announcement on the website yesterday about his passing.

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tht 23 Years · 5661 comments

Condolences to his family and friends.

I always visited Barefeats too. Just straight-up performance comparisons. It is great.

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techconc 7 Years · 275 comments

This is a sad day for the Mac community to be sure.  I've always enjoyed his website.  I recall many years ago reaching out to him about something and he was the type that was happy to provide a thoughtful reply.  He and his site will be missed. My condolences to his family and friends.