A soon-to-be-released book promising an inside look at Apple has characterized Senior Vice President of Internet Software and Services Eddy Cue as a "dealmaker" crucial to the company's negotiations with carriers, record companies and movie studios.
Apple's new digital textbooks initiative, scheduled for announcement at its education event this week, is reportedly being led by Roger Rosner, the company's vice president overseeing the development of its iWork productivity applications.
Rumors that Apple would be launching a "GarageBand for ebooks" to enable textbook makers to generate content and "digitally destroy" the textbook publishing market do not appear to be the actual focus of this week's education-oriented Apple media event.
As Apple's education-related media event on Thursday approaches, multiple reports are claiming that the company could announce an initiative to help textbook makers produce interactive ebooks for the iPad, with some sources calling the initiative "Garageband for e-books."
As reports have emerged of an Apple media event in New York City later this month, one insider has claimed that the event will feature industry-related announcements for publishers about the iBookstore platform.
Celebrating the one-year anniversary of the arrival of The Beatles' catalog to iTunes, Apple is promoting the band's music with a new TV ad, while also showcasing a new free "Yellow Submarine" interactive e-book on the iBookstore. Meanwhile, Samsung has released another TV spot mocking iPhone users, this time over music and movie storage.
Apple and five of the six largest publishing houses have been sued in a class action suit accusing them of illegal price fixing via the agency model, while a new survey shows e-book sales have risen by more than 1000 percent over the past two years.
Apple's ubiquitous iTunes Store and its associated services are forecast to generate a staggering $13 billion in revenues during the company's fiscal 2013, growing at an expected rate of nearly 40% over the next three years as publishers trend towards its iBook format.