To go with the new iPhone Xs, iPhone Xs Max, and iPhone XR, Apple has updated their case lineup to support the new sizes, as well as with fresh colors.
Apple is enabling purchasers of the iPhone XS and iPhone XR to take advantage of eSIM technology to set up two carrier connections, allowing customers to use different plans while roaming or to use two different phone numbers on the same device.
In revealing the iPhone XS on Wednesday, Apple also detailed its core processor, the 7-nanometer A12 Bionic, which includes a new iteration of its "Neural Engine" for tasks related to machine learning, such as Face ID and animoji.
Apple has officially taken the wraps off their latest flagship handsets — the iPhone Xs and iPhone Xs Max — during the "Gather round" presentation at the Steve Jobs Theater on Wednesday.
Apple is poised to announce three new iPhones and possibly much more at its fall press event, starting at 10 a.m. Pacific time (1 p.m. Eastern) on Sept. 12. Follow along with AppleInsider while you watch on one of multiple sources this year, including Twitter.
Apple appears to have confirmed the names of some of its incoming iPhone models for 2018 just ahead of its "Gather Round" launch event, after the product sitemap file for the online Apple Store was updated to include accessories for the "iPhone XS," "iPhone XS Max," and "iPhone Xr" suspected to be for the 6.1-inch LCD model.
As it does every year, Apple has taken down its online store in preparation for the unveiling of the "iPhone XS" and potentially other products later in the day.
Apple on Monday sent out a promoted tweet inviting select Twitter users to tune into a live stream of its upcoming Sept. 12 media event, where the company is expected to announce new products including iPhone and Apple Watch.
Apple is indeed planning to ship at least one dual-SIM iPhone this year, Facebook posts by two Chinese wireless carriers suggest.
The increased costs of making larger displays is small compared to the extra revenues they will bring by driving greater use of the iPhone and tailoring to Apple's forthcoming video services, according to a new analysis.
Apple could start to distribute smartphones set to be unveiled on Wednesday not long after the announcement, with a report suggesting the first batch of "iPhone XS" and "iPhone XC" models could ship to customers as early as September 21 in Italy.
A new report suggests that the lower-cost LCD "iPhone Xc" could only be available in limited quantities because of marketing and technology concerns.
Noted device leaker Benjamin Geskin has shared a quartet of images, showing off Apple's forthcoming LCD iPhone Xc, with three colors on display.
A slide from a presentation posted on social media suggests that the 6.1-inch LCD iPhone will be called the "iPhone XC," and is casting aside discussions that the larger OLED iPhone will be called the "iPhone XS Max."
Analysts at Goldman Sachs are taking an "opportunity to eat our hat" on earlier caution about Apple's financial prospects, based on not just what the iPhone X has done, but what they expect the iPhones expected to be announced at the "Gather round" event will do.
Morgan Stanley's expectations for Apple's "Gather Round" iPhone event are relatively muted, but the impact of new iPhone models could be both a negative and a positive for Apple on a full-year basis, due to the effects of lengthening smartphone replacement cycles and the huge potential for older iPhones to be upgraded to newer versions.
This week on the AppleInsider Podcast, Victor and William talk through the latest news about the naming of the rumored iPhone Xs Max, a higher resolution Apple watch, and Eddy Cue's alleged falling asleep on the job.
Apple supplier Broadcom on Thursday said it expects strong seasonal sales to drive a 25 percent sequential rise in wireless revenue for the fourth quarter of 2018, echoing statements made during the lead up to last year's iPhone 8 and iPhone X launch.
Pre-orders for Apple's 2018 iPhones have already commenced for one Romania-based online store, seemingly offering potential customers the ability to acquire the "iPhone Xs," "iPhone Xs Max (plus)," and "iPhone 9" ahead of Apple's official unveiling of the new smartphones.
The new iPhones arriving in the 2018 refresh should be priced comparatively with the iPhone 8, iPhone 8 Plus, and iPhone X, according to one report, with the highest cost "iPhone Xs Max" potentially having the same base cost as the iPhone X at launch.
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Andrew O'Hara
Malcolm Owen
Roger Fingas
Mike Wuerthele
Mikey Campbell
William Gallagher
Stephen Silver
Victor Marks
