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Deals: Apple's new 15-inch MacBook Air & Mac Studio are up to $100 off, plus AppleCare savings

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Exclusive deals offer AppleInsider readers access to the lowest prices available on Apple's brand-new MacBook Air 15-inch and 2023 Mac Studio. Plus, save on AppleCare with coupon.

To take advantage of the exclusive promotion, shop through the special links below and enter promo code APINSIDER during Step 3 of checkout at

Save up to $130 with coupon

Retail MacBook Air 15-inch and Mac Studio configurations that were announced during Monday's WWDC keynote are included in the promotion, allowing you to pick up a standard M2 MacBook Air 15-inch or a high-end M2 Ultra Mac Studio at up to $100 off. Plus, save $30 on AppleCare for the Mac Studio and $40 on AppleCare for the 15-inch MacBook Air with the same coupon code.

According to our Mac Price Guide, which tracks the best deals across numerous Apple resellers, these are the cheapest 15-inch MacBook Air prices and 2023 Mac Studio prices available.

Here's a rundown of the discounts:

Mac Studio

MacBook Air 15-inch

The same APINSIDER coupon works on nearly every Mac model available, so if you're looking for a MacBook Pro or iMac, you can save triple digits on hundreds of models.

(*) How to redeem the Adorama coupon

Need help activating the APINSIDER coupon code? Here are step-by-step instructions to redeem the discount:

  1. Shop through this pricing link and add a qualifying Mac to your cart. Optional AppleCare can be tacked on in your cart as well.
  2. Proceed to checkout and when you get to step 3 (Payment), look for a link with a gift icon that says: "Do you have a gift card or promo code?"
    How to open Adorama coupon code field
  3. Click that link to bring up the coupon code field and enter APINSIDER. Here's what it looks like:
    Where to enter Adorama coupon code

About Adorama

Adorama has been selling electronics for nearly 50 years, getting its start as a camera shop in New York City in 1974. Since then, the company has expanded to sell computers, audio gear for enthusiasts, smart home equipment and more. In addition to being an Apple Authorized Reseller, Adorama is also authorized to sell products by Canon, Nikon, Sony and more.

Adorama is an Apple Authorized Reseller | Apple computer area at the New York Adorama store
Adorama is an Apple Authorized Reseller.

The company offers AppleInsider readers exclusive pricing on nearly every Mac configuration offered by Apple, as well as special discounts on select iPad Pro and Apple Watch models. You can access the deals in our Price Guide.

Adorama Edge cardholders can also enjoy 5% off orders or take advantage of special financing — an easy way to extend your savings even further.

Even more Apple sales

Best Apple prices on MacBook, iPad, Watch hardware

There are plenty of additional discounts to snap up alongside the Mac deals highlighted above. Here's a sampling of Apple markdowns, with hundreds of items on sale in our Apple Price Guide.