Apple vice president of worldwide iPod, iPhone, and iOS product marketing Greg Joswiak says developer response to the company's new ARKit tools is "unbelievable," suggesting consumers will have plenty of augmented reality app to browse through when iOS 11 launches this fall.
In an interview excerpt published on Thursday, Apple CEO Tim Cook commented on a variety of topics, including how much time he spends thinking about what people will say about his legacy at Apple.
Roughly a third of people in the U.S. are interested in Apple's Siri-based HomePod, though they're more likely to buy an Amazon Echo in practice, survey results suggested on Wednesday.
Apple Chief Executive Tim Cook this week answered questions surrounding the the reasoning behind ARKit and the new HomePod announced during the WWDC keynote, calling the new speaker a "breakthrough" and Apple's ARKit's impact "profound."
Apple's HomePod aims to further expand Siri assistance outside of iOS devices, Apple Watch, Macs, the Apple TV Remote and AirPods into the same sort of "always ready" home experience delivered by Amazon's Echo, even as it upgrades audio reproduction quality in the emerging "smart speaker" segment into the realm of affordable luxury.
Apple took the wraps off HomePod, a competitor to so-called "smart speakers" like Amazon Echo, on Monday, later offering WWDC attendees a closer look at the device prior to an expected debut in December.
Calling it a "breakthrough home speaker," Apple on Monday revealed the new Siri home speaker dubbed HomePod, a device the company hopes will reinvent music at home just like the iPod reinvented music in your pocket. It will cost $349 and ship this December.
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Mikey Campbell
Roger Fingas
Mike Wuerthele
Daniel Eran Dilger
AppleInsider Staff
Neil Hughes
