05/20/2015, 01:05 am
Apple updated its online storefront on Tuesday with fresh imagery and text touting so-called Continuity features that interconnect iOS, Mac and now Apple Watch devices.
Inside Apple Inc in Switzerland: No Watch yet, but Apple Pay unofficially working, strong demand for products
05/09/2015, 12:05 pm
Switzerland is an affluent country with lots of people who value high quality products and new technology, making it a potential hotspot for Apple Watch--at least once the new product is officially launched in the country, known for its breathtaking mountains and equally breathtaking consumer prices.
04/17/2015, 12:04 am
Apple's retail website was recently updated to reflect upcoming availability of a new Workshop called Apple Watch Basics, suggesting the company plans to roll out device training sessions for early Watch buyers from day one.
04/09/2015, 11:04 pm
Apple took down the Online Apple Store late Thursday night as the company made preparations for what is expected to be an onslaught of Apple Watch preorders.
04/09/2015, 06:04 pm
Consumers who want to purchase a gold Apple Watch Edition -- or those who simply want to see it in the flesh -- may need to travel a bit if they live outside of the world's major cities, as Apple will initially stock the device at just 53 locations worldwide.
04/07/2015, 11:04 pm
Apple on Tuesday announced the upcoming opening of a second store in Hangzhou, China, scheduled to start serving customers on April 24, the same day Apple Watch is slated to launch.
Angela Ahrendts tells retail employees to push customers online for Apple Watch, 12" MacBook launches
04/07/2015, 05:04 am
In a leaked internal memo sent to Apple Store employees on Tuesday, retail chief Angela Ahrendts asks her employees to help change customer opinion that Apple product launches come standard with long lines, constrained channel supply and low in-store inventory.
04/04/2015, 01:04 am
After announcing online Apple Watch preorders would commence on April 10, Apple on Friday said it will allow buyers to pick up their reserved device at brick-and-mortar locations on April 24, launch day.
03/13/2015, 09:03 pm
Apple Stores around the world installed new backlit displays Thursday night, showing off the company's latest and greatest products, including the Apple Watch and an all new ultra-thin 12-inch MacBook with Retina display.
03/11/2015, 08:03 pm
Apple has phased out fitness bands like Nike's FuelBand and Jawbone's UP from its retail store offerings as the company prepares to enter the wearables market with Apple Watch.
03/10/2015, 09:03 pm
The popularity of Apple's retail outlets has enabled the company to negotiate extremely low rent rates at malls, which in turn benefit from the additional foot traffic.
03/02/2015, 03:03 am
As part of plans to triple its retail presence in China by mid-2016, Apple on Sunday announced that Chongqing's MixC mall will play host to the country's next Apple Store.
02/26/2015, 07:02 pm
In its first ever quarterly study, customer service analytics firm StellaService ranked Apple as the fastest and most most efficient online retailer in terms of shipments for the fourth quarter of 2014, taking an average of 2.5 days to send out orders.
02/16/2015, 08:02 pm
Starting Monday, the SoHo Apple Store will play host to fashion industry insiders as an unofficial extension of New York's Fashion Week, with special in-store discussions on creativity, style and digital media running through Thursday.
01/27/2015, 11:01 pm
Starting Feb. 2, customers walking into an Apple Store may notice something a little different as employees are expected to wear newly designed crew neck or polo shirts in a familiar shade of blue, but with repositioned and resized white Apple logos.
01/26/2015, 07:01 pm
A week after Apple used a work of calligraphy to promote its latest Chinese Apple Store in Hangzhou, the company is again turning to art to tout a soon to open outlet, this time wrapping a mural around the new Chongqing location's iconic glass cylinder entryway.
01/24/2015, 04:01 am
Apple opened the doors to its new West Lake Apple Store in China on Saturday, letting throngs of eager customers into one of the company's largest retail outlets in Asia.
01/23/2015, 02:01 am
Apple on Thursday posted to its YouTube channel a translated version of a promo video featuring artist Wang Dongling, initially created for the Chinese market in celebration of the unveiling of a new West Lake Apple Store in Hangzhou.
01/20/2015, 05:01 am
Apple on Tuesday removed protective barriers shielding its new Apple Store in Hangzhou, China, revealing a huge glass facade that opens into a split-level interior closely mirroring renderings depicting the tech giant's forthcoming San Francisco flagship location.
12/26/2014, 05:12 pm
Apple on Friday announced its "Lucky Bags" promotion for Japan, a New Year's retail tradition that consistently nets customers visiting brick-and-mortar Apple Stores hundreds of dollars' worth of savings.