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Apple radically cuts down on acquiring firms for technology and talent

Apple bought seven times more firms in 2020 than it now has across both 2021 and 2022 so far, according to new regulatory filings.

Apple only rarely makes high-cost, high-profile acquisitions like its 2014 one of Beats. Nonetheless, it has been steadily and regularly buying up firms, until now.

Apple avoids revealing any details of acquisitions except when required by law. According to Bloomberg, one such requirement has led to regulatory filings that reveal Apple spent $33 million on acquisitions in its fiscal year 2021. So far in fiscal 2022, it has spent $169 million.

That does mean Apple's spending on buying firms in its current fiscal is up five times on what it was in 2021. But it's still a dramatic drop from the year before, when Apple reported spending $1.5 billion in fiscal 2022.

The filings report total spend rather than any breakdown, or any detail of specific deals. The only two confirmed Apple acquisitions in 2022, the UK's Credit Kudos, and AI Music.

In a rare comment regarding buying firms, Tim Cook said in 2019 that Apple was then typically acquiring a new company every two to three weeks.

Cook separately said in February 2022 that Apple had acquired 100 companies over the previous six years. Only a fraction of those deals were ever required to be made public, however.

Based solely on what deals have been confirmed, AppleInsider calculated that it typically takes 18 months for a firm's technology to appear in Apple's lineup. It's a necessarily approximate calculation, however, as even when a deal is known, it can result in behind-the-scenes improvements Apple doesn't reveal.

Compared to its rivals, Apple has traditionally spend less on buying other firms. For instance, Microsoft paid $69 billion for Blizzard in January 2022, and Google bought security firm Mandiant for $5.4 billion in March 2022.



20 Comments

byronl 5 Years · 378 comments

probably for antitrust reasons

2 Likes · 0 Dislikes
genovelle 17 Years · 1481 comments

So Microsoft paid $69 million for a game developer? And they are supposed to be one of the top game developers already. Odd. 

For perspective, Apple’s single largest acquisition to date was Beats. They got a thriving brand, compatible hardware, a streaming service, and additional talent. Oh and a company that was already profitable and popular. 

For just just a 9 billion more Apple could have acquired a Beats every year back to 1996 when they acquired Steve Jobs’ Next Computer for $400 million. 

1 Like · 0 Dislikes
melgross 21 Years · 33632 comments

byronl said:
probably for antitrust reasons

Definitely not. Nothing that Apple buys falls under that category. Microsoft buying Blizzard could. Apple buys small technology companies that give them some tech they don’t have, or are already working on.

3 Likes · 0 Dislikes
melgross 21 Years · 33632 comments

JP234 said:
Growing earnings organically by making great products that everyone wants, rather than buying other companies? What a concept! Too bad some other S&P 500 corporations haven't learned this lesson. The great Magellan Fund manager Peter Lynch had a name for growth by acquisition: "Diworsification."

Do you know what type of companies Apple buys? Other than two exceptions, it small, usually unknown companies with some software if hardware that Apple needs for their products. It’s almost never to buy an actual product. The only time Apple really did that in a big way was buying Next and Beats. Otherwise they bought small software companies for their software, but totally changed for their use.

4 Likes · 0 Dislikes
mikethemartian 19 Years · 1519 comments

genovelle said:
So Microsoft paid $69 million for a game developer? And they are supposed to be one of the top game developers already. Odd. 
For perspective, Apple’s single largest acquisition to date was Beats. They got a thriving brand, compatible hardware, a streaming service, and additional talent. Oh and a company that was already profitable and popular. 

For just just a 9 billion more Apple could have acquired a Beats every year back to 1996 when they acquired Steve Jobs’ Next Computer for $400 million. 

For the year ended December 31, 2021

, Activision Blizzard’s net revenues presented in accordance with GAAP were 
$8.80 billion
,

https://investor.activision.com/news-releases/news-release-details/activision-blizzard-announces-fourth-quarter-and-2021-financial

2 Likes · 0 Dislikes