iPhone 12 Pro Max
Last updated: 1 week ago
The iPhone 12 Pro is the larger of two pro-level phones in Apple's 2020 iPhone lineup. It has a glass and stainless-steel design with flat edges. The camera system is best-in-class with better stabilization and larger sensors.
● Flat-edged, stainless-steel design
● 6.7-inch Super Retina XDR display
● Launched November 13
● Starting at $1099
Apple launched the iPhone 12 Pro Max alongside the iPhone 12, iPhone 12 mini, and iPhone 12 Pro at Apple's October 13 "Hi, Speed" event. The models differentiate themselves with screen size and camera technology.
The 6.7-inch iPhone 12 Pro Max released on November 13 alongside the iPhone 12 mini. The 6.1-inch iPhone 12 Pro and iPhone 12 both released in October.
iPhone 12 Pro Max Features
There are four models in the fall lineup, with the iPhone 12 Pro Max standing as the larger of the two pro-level models. This device has a bigger 6.7-inch Super Retina XDR display compared to the iPhone 11 Pro Max. It also has a triple-camera system and LiDAR.
Apple changed some iPhone design characteristics in its lineup this fall. It has the same edge-to-edge screen with a notch, but an old design paradigm returned: flat sides. The last iPhone to feature that design was the original iPhone SE. It gives the new iPhones a distinctive yet classic look and feel. This follows the iPad Pro, which also moved to a flat-sided design in their third-generation.
The iPhone 12 Pro Max ships in four stainless steel finishes, including graphite, silver, gold, and pacific blue.
All four models use OLED Super Retina XDR displays this year with the pro-level models receiving more advanced displays.
The larger pro-level model increases from 6.46 inches to 6.7 inches this generation. The screen size increase further differentiates it from the smaller 5.4-inch model at the bottom of the lineup.
For 2020, Apple has also ensured the Pro models have superior video quality, with the inclusion of support for 10-bit color depth imagery in HDR video. The wide-color P3 screens also boast a 2-million-to-1 contrast ratio, 800 nits maximum brightness, 1,200 nits of max brightness for HDR, and TrueTone support.
All the iPhone 12 models use Apple's Ceramic Shield front cover, which the company developed in partnership with Corning. It adds "a new high-temperature crystallization step that grows nano-ceramic crystals within the glass matrix, increasing drop performance by 4x."
Around the back, Apple has gone with the same camera arrangement as in 2019, with three 12-megapixel cameras covering Ultra Wide, Wide, and Telephoto ranges, with a 4x optical zoom in, 2x optical zoom out, and a 10x digital zoom in. Equipped with dual optical image stabilization, it has Portrait Mode and Portrait Lighting effects, a Night mode, Smart HDR, and Panorama features.
The optical image stabilization has been upgraded to a DSLR-style Sensor Shift, where the sensor moves but the lens does not, enabling the image to stay sharper, and for longer exposures to be made that capture more light, even up to two seconds long when hand-held. It can adjust up to 5,000 times per second, approximately five times as many adjustments than similar systems used in the iPhone 11 Pro range.
Apple also introduced Apple ProRAW for its Pro line, a new imaging format combining RAW photography with computational photography features like Deep Fusion and Smart HDR. This includes having full control over color, details, and dynamic range, all from the iPhone's Camera app.
Video has been boosted to include the ability to record in 10-bit HDR, and is the first to record in Dolby Vision HDR, something that can even be edited on the iPhone and even played through a compatible screen over AirPlay. It is able to do this even at 4K resolution at 60fps, as well as supporting 1080p slo-mo at 240fps, records stereo audio, and supports Audio Zoom.
At the top of the screen is the standard notch and TrueDepth camera array, which can capture 12-megapixel images complete with Portrait Mode and Portrait Lighting effects, 4K video recording at up to 60fps with cinematic video stabilization, 4k 30fps HDR with Dolby Vision, and 1080p slo-mo video at 120fps.
New for 2020, the iPhone 12 Pro and Pro Max are also equipped with a LiDAR sensor, which can perform time-of-flight calculations to generate a 3D map of the surrounding area. This is similar to the TrueDepth camera's capabilities, but on the back of the iPhone.
Using the new sensor, users can take advantage of the depth data to create enhanced Portrait Mode imagery, among other photographic effects. It is able to assist the autofocus in low-light situation, making it gain focus 6 times faster.
It is also likely to have serious utility for ARKit applications that can use the added depth data, including room scanning.
Apple introduced the A14 alongside the iPad Air 4 at its September "Time Flies" event, and the new chip is also inside the iPhone 12 series.
TSMC supplies some of the current A-series processors for Apple using a seven-nanometer process. The company announced a new 6nm process is ready for mass-production as of April 2019, and the 5nm process was in a pre-production phase. It was then no surprise to learn that the A14 Bionic used the 5nm process.
A benchmark for an unknown A-series processor showed up in Geekbench that may be for the A14. This benchmark showed a 50% gain in single-core performance over the A12Z Bionic used in iPad Pros. This benchmark indicates the A14 would also be the first A-series chipset to ever clock over 3GHz.
Apple announced that it is moving its Mac processors from Intel to Apple Silicon. This process will likely not affect the iPhone 12 mini or other models' chips, but what Apple learns from producing Mac-class processors will likely trickle down to the mobile line.
5G and wireless connectivity
Apple upgraded from 4G LTE to 5G in the next-generation iPhones. Qualcomm will provide the modems this year since Intel has exited the 5G modem business.
Apple may start making modems after acquiring the patents from Intel in a billion-dollar deal. However, the Apple-designed modems wouldn't be ready until 2022 at the earliest.
MagSafe, a name once used on MacBook chargers, now describes a magnetic system for the iPhone 12 series. Inside the back of each phone is a circular arrangement of magnets. These will snap the phone onto cases, wireless chargers, wallets, and sleeves.
Apple has created a new ecosystem for MagSafe accessories. Both Apple and hardware partners like Belkin are making magnetic accessories for the new phones.
MagSafe returns for the iPhone 12 lineup. Apple has added a magnetic charging and accessory solution to the new iPhones which allow users to easily attach and swap cases and other objects.
Cases purchased for iPhones with MagSafe will need to have a special magnetic charging coil in order to be compatible with MagSafe charging. The charger can output up to 15W to the iPhone, and will still charge Qi compatible devices at 7.5W.
Accessories like wallets and stands can be attached via MagSafe as well, which will open up an entirely new category of iPhone accessories.
Size and Weight
Apple slightly reduced the borders in the new models. In the iPhone 12 Pro Max, this makes for a slightly bigger device with an even bigger display size.
Compared to the iPhone 11 Pro Max, the iPhone 12 Pro Max is 1.8% taller and 9.4% thinner. The new model is also slightly heavier than its predecessor.
|Height (mm/inches)||Width (mm/inches)||Depth (mm/inches)||Weight (grams/ounces)|
|iPhone 12 mini||131.5/5.18||64.2/2.53||7.4/0.29||135/4.76|
|iPhone 12 Pro||146.7/5.78||71.5/2.82||7.4/0.29||189/6.66|
|iPhone 12 Pro Max||160.8/6.33||78.1/3.07||7.4/0.29||228/8.03|
|iPhone SE (2020)||138.4/5.45||67.3/2.65||7.3/0.29||148/5.22|
|iPhone 11 Pro||144/5.67||71.4/2.81||8.1/0.32||188/6.63|
|iPhone 11 Pro Max||158/6.22||77.8/3.06||8.1/0.32||226/7.97|
|iPhone SE (2016)||123.8/4.87||58.6/2.31||7.6/0.3||113/3.99|
- Includes Lightning-to-USB-C cable
- Does not include a charging plug in the box
- Will not include EarPods in the box to cut costs, boost AirPods sales, and reduce carbon footprint
- Dark Blue color replaces Midnight Green
- Seven-element lens system for increased image quality
iPhone 12 Pro Max Pricing and Release
The iPhone 12 Pro Max remains at the same price points that the iPhone 11 Pro Max held. That means a $1099 starting price. The iPhone 12 Pro Max released on November 13.
Common iPhone 12 Pro Max Questions
Is the iPhone 12 Pro Max waterproof?
All iPhone 12 models have a rating of IP68 under IEC standard 60529. They're rated for a maximum submersion of 6 meters deep for up to 30 minutes. However, Apple's warranty does not cover water damage.
Will the iPhone 12 Pro Max ship with a charger?
Apple no longer ships the iPhone with a power adapter or headphones. This stops substantial waste caused by shipping the extra components and cuts down on the box size.
What does the iPhone 12 Pro Max LiDAR do?
LiDAR is used for computational photography, significantly improving portrait mode, night mode, and other pro photo features. It is only available on the iPhone 12 Pro and iPhone 12 Pro Max.
How much does the iPhone 12 Pro Max cost?
The iPhone 12 Pro Max starts at $1099 and is available now.