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This week on AI: The 4K Apple TV is nigh, $999 pricetag for 'iPhone 8,' Iowa data center & more

A fifth-generation Apple TV was all but confirmed for Apple's September press event, bringing the product up to par with rivals like Roku. The event's main attraction, meanwhile, could prove to be one of the most expensive smartphones ever released.

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Everything you need to know:

  • Expect a new Apple TV with 4K and HDR next month > >
  • The "iPhone 8" may start at $999 — even more than a top-end 7 Plus > >
  • The phone could come in 64-, 256-, and 512-gigabyte versions > >
  • Mass production might not even start until the middle of September > >
  • Apple is building a $1.3 billion data center in Iowa > >
  • The ultimate goal of Apple's self-driving tech could be ridehailing > >
  • The company's fall press event could be set for Sept. 12 > >

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A roundup of all of our hottest stories this week: