Morgan Stanley's Katy Huberty suspects that a comprehensive media bundle including Apple's video offering and a rumored News subscription service will continue to drive Services forward, and return the company to a $1 trillion valuation.
Anxiety is mounting over Apple's December-quarter financial results, which will be officially revealed on Tuesday following a $5 billion-plus revenue downgrade to $84 billion earlier this month. Here's what some analysts are predicting.
Investors should consider buying Apple stock now, less than a week before the iPhone producer announces its quarterly financial results, according to Morgan Stanley, with the shares unlikely to go much lower following its revenue miss warning earlier this month.
Since Apple revised its revenue guidance on Wednesday, analysts have been quick to jump on the news with their opinions on the lower-than-expected iPhone sales and reduced revenues primarily from the Chinese market. AppleInsider rounds up a number of the statements made by the commentators.
Analysts from Morgan Stanley are the latest to cut their price target for Apple stock, with longer smartphone replacement cycles in China apparently to blame.
Investors are overreacting to changes in the iPhone supply chain and manufacturing reports, Morgan Stanley suggests, with the company's continued Services growth highlighted as the better avenue for revenue increases than its hardware sales.
Katy Huberty from Morgan Stanley has taken a deep-dive into Apple's services market segment, and has taken a close look at the factors that will make Apple's once-overlooked aspect of its business a major factor for investors to consider now, and in the future.
Apple is augmenting its booming services business with its fledgling content plans — and Katy Huberty from Morgan Stanley thinks that the efforts will pay off in a big way.
Katy Huberty from Morgan Stanley has raised her iPhone sales and revenue forecast for the current quarter, while also predicting strong services growth for the foreseeable future — and has dramatically increased AAPL's price target as a result.
Apple's Services business is vastly undervalued by the market, and not considered part of the larger whole by investors according to investment bank Morgan Stanley.
A new study published by investment bank Morgan Stanley shows 92 percent of iPhone users who are "somewhat or extremely likely" to upgrade within 12 months intend to buy Apple, a good indicator that this year's iPhone revamp has the makings of a so-called "super cycle."
Investment bank Morgan Stanley expects Apple to see decreased iPhone 7 demand in the coming months as buyers anticipate this year's "iPhone 8" revamp, one model of which is expected to feature a drastic redesign and exotic technologies like an OLED display.
Apple had $26.5 billion in off-balance sheet commitments at the end of the June quarter — a massive year-over-year increase that suggests the company is planning for a record breaking launch of its next-generation "iPhone 6s."
Lofty expectations were beyond the reach of Apple last quarter, sending shares tumbling more than 7 percent. But a number of bullish analysts see the stock pullback as a buying opportunity for investors, who can get in at a cheaper price before the launch of new iPhones.
Demand for Apple's flagship iPhone 6 and iPhone 6 Plus remains extremely strong, even as the product cycle begins to wind down, while consumer interest in the Apple Watch is outperforming the first iPhone, new data reveals.
The iPhone continues to drive growth at Apple, once again propelling the company to a record quarter that has left analysts on Wall Street confident the company's stock will continue to go higher.
Apple's growing services business, including the App Store and Apple Pay, could account for 20 percent of its earnings in the next two years, or perhaps even sooner if the company launches its rumored subscription TV service this fall, one analyst believes.
The latest data from Morgan Stanley suggests Apple is on target to set a new record and sell at least 54 million iPhones in the current quarter, which concludes later this month.
Analysts on Wall Street came away generally pleased with this week's announcement of Apple Watch launch details, viewing the new platform as a way to extend the company's valuable ecosystem and generate more revenue from high-margin products.
Morgan Stanley showed significant confidence in Apple on Monday, raising their price target to $160 and expressing a belief to investors that the company can continue to grow its business.
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